Suppliers and agencies can be invited to the Campaign Manager to allow them to manage their own campaigns within your Retail Media environment. This enables a self-service model where partners have direct access to campaign tools and performance insights for their brand. It reduces operational overhead for retailers and gives suppliers more control over their advertising efforts.
This article explains how to onboard a supplier (client) or brand and how to invite their users to the Campaign Manager.
How it works
To give a supplier or agency access to the Campaign Manager, two key steps are required:
- Add the supplier as a client within the Campaign Manager. Read how to onboard a new client.
- Invite users (Admin or standard User) to that specific client account. Read more about inviting users.
Users added under a client account will only have access to that specific brand’s campaign tools and data. This ensures brand privacy and keeps data separated across different suppliers.
There are two user roles:
- User: Can create campaigns but cannot activate or pause them. Can also access reporting.
- Admin: Can create, activate, and pause campaigns, and has access to "Client management", where new users can be invited to the same client.
Overview as Admin in a client account, client management available
Prerequisites to onboard clients and user
- The supplier must be present in the product feed.
- You must have Admin access to onboard clients and invite users.
- Retail Media features are currently in closed beta. Please contact Voyado to join the program.
Article last updated