The Editorial merchandising capabilities in Elevate are the hands-on tools to craft product stories, highlight campaigns, and tailor shopping experiences - beyond the algorithmic and automatic optimization configured in Agentic merchandising. Editorial merchandising is where the human touch comes in, it allows you to highlight specific products or collections, adjust product visibility for better performance or align with new business priorities.
These are some of the capabilities you can use for full creative control for specific, targeted adjustments:
Customizable product sets and slices
Create standout product campaigns and curated collections by overriding automatic product rankings on category or landing pages. Slices let you group, filter, and present products in a highly controlled way—tailored by market, season, or customer segment.
Pinning
Fix selected products in specific positions within a listing. This is ideal when showcasing limited-edition items, spotlighting new arrivals, or maintaining a consistent branded layout.
Boost & Bury
Temporarily promote or demote products to fine-tune relevance. Push high-margin or seasonal items to the top, or bury out-of-stock items without removing them entirely.
Page merchandising with drag-and-drop simplicity
Add, remove and hide product and recommendation lists per page.
Actionable Insights
Access real-time data to make informed adjustments. See how your changes affect exposure and performance, and decide whether to adjust promotions, tweak categories, add synonyms or adapt your campaign strategy.
Publish selected content and settings, from one or more pages, to all pages with the same page ID across multiple markets.
A complement to Agentic merchandising
Editorial merchandising doesn’t replace Agentic merchandising - it complements it, letting you take control to tell your brand story or to run a targeted campaign.
While the strategic, agentic setup handles the heavy lifting and scales automatically across your site, the editorial tools let you refine and elevate the experience.
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